For home service businesses

Build the lead engine. Own every account forever.

A 60-day setup and training program for owners who want a real website, clean tracking, ads, CRM, referrals, and AI workflows without a hostage agency relationship.

One-time lifetime fee You pay once for the setup, training, and handoff.
60-day ramp Enough time to launch the site, set up ads, and learn what to expect.
Then you take over After the program, you understand the accounts, numbers, and workflows.

Included in every tier

The foundation does not change based on ad spend.

The variable part is how aggressively you want to fund Google and Facebook for the first 60 days. The owned foundation is included either way.

Website build

A practical local service website built around your offers, service areas, and estimate flow.

Google Business Profile

Setup or cleanup so your local presence is owned by the business and ready for reviews.

Search Console and Analytics

Tracking installed in your accounts so you can see traffic, leads, and campaign performance.

CRM setup

A simple pipeline for new leads, follow-up, estimates, wins, losses, and next actions.

Referral program setup

A straightforward referral workflow your team can explain and track without extra complexity.

Facebook page setup

Your business page is created or cleaned up, then connected to the advertising workflow.

60-day training program

AI, ads, website, CRM, and reporting training so you know what is happening and why.

Full account ownership

Hosting, domain, Google, analytics, ads, CRM, and social accounts stay under your control.

Build your 60-day commitment

One-time lifetime program fee This goes to My Naples AI Guy. This is the total for the full 60-day program. There are no recurring fees after the 60 days.
$5,000
Website buildIncluded
Google Business Profile setupIncluded
Google Search ConsoleIncluded
Google AnalyticsIncluded
CRM setupIncluded
Referral program setupIncluded
Facebook page setupIncluded
60-day AI, ads, and website trainingIncluded
Account ownership handoffIncluded
Google Ads spend
Google Ads selection Pay $3,400 over the first 60 days, about $1,700 per month. With the $6,800 promotional credit, you can get up to $10,200 in total Google Ads campaign budget during the ramp.
Facebook Ads budget Pass-through ad spend for your Facebook campaigns.
AI plan for 60 days I will help you get set up inside an AI agent tool, understand how to use it for your business, and feel confident continuing with it after the program. $200
Total first 60-day commitment Ad spend is shown separately because it funds your campaigns. The implementation fee is the one-time lifetime fee for the owned system and training. $9,600

Why 60 days?

The point is not just launch. The point is understanding.

Weeks 1-2

Set up ownership, accounts, tracking, CRM structure, and the website direction.

Weeks 3-4

Launch the website, connect analytics, build referral flow, and prepare campaigns.

Weeks 5-8

Run ads, read the numbers, train on AI workflows, and adjust based on real lead behavior.

Handoff

You leave with the accounts, access, documentation, and a clear view of what to do next.

Apply

Ready to build an owned lead engine?

Send a quick note with your trade, service area, and current website situation. I will confirm whether the 60-day program is a fit.

Brendan Steele
Work directly with Brendan Steele Naples-based, hands-on setup and training for service businesses.
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