Founder profile

Brendan Steele

I build practical AI growth systems for local service businesses by combining marketing operations, workflow design, reporting, and hands-on implementation.

Why operations matters

AI only works when the underlying business process is clear.

My background is marketing operations: the less flashy work that keeps campaigns, content, reporting, handoffs, and follow-up moving without constant guesswork. I have worked across brand-side teams, agencies, freelance consulting, e-commerce, Amazon programs, Google Ads, retail media, and local business systems.

That matters for AI implementation because most businesses do not need another disconnected tool. They need cleaner intake, clearer ownership, repeatable workflows, useful reporting, and a practical way for the team to know what happens next.

Relevant experience

Systems I have been responsible for building and running.

End-to-end marketing operations, including asset production, campaign setup, QA, reporting cadence, and stakeholder communication.

Structured campaign execution across Amazon Ads, Instacart/Carrot Ads, Google Ads, Meta Ads, LinkedIn Ads, Criteo, and retail media programs.

Reporting frameworks that turn messy campaign data into clear next steps for operators, owners, and client teams.

Standardized PPC, DSP, SEO, content, naming, tracking, and handoff processes for faster execution and better accountability.

Founder-led projects in Amazon listing optimization, private-label e-commerce, Notion operating systems, AI workflows, and AI-first software development.

How that shows up here

My Naples AI Guy is built around ownership and operating rhythm.

The goal is not to sell a business a pile of automation. The goal is to help a team understand its current bottleneck, build the smallest useful system, and leave with a workflow it can actually own. That can mean a better service page, a cleaner lead form, faster follow-up, a CRM view, a reporting dashboard, AI-assisted content operations, or a documented process for the team.

My work is strongest where marketing, sales, operations, and technology overlap. I like the part where a business goes from scattered ideas and tabs everywhere to a simple system with names, steps, templates, and visibility.

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